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B2C Successes: Pavilion Payments Offers Additional Value for VIP Preferred Members

Despite all the recent coverage, cashless gaming is an astonishingly new phenomenon. Just a few years ago, the idea of playing at a casino without using cash was unthinkable. Now, it is the gold standard. This development has revolutionized payments in the gaming industry and dramatically affected the user experience. Pavilion Payments has led cashless gaming, providing solutions that increase efficiency and deliver a modern gaming experience.

VIP Preferred® is Pavilion Payments’ industry-standard e-check and ACH network and is the foundation for our current innovations. VIP Preferred connects directly to patrons’ checking accounts, creating the cashless gaming experience that many patrons now prefer. VIP Preferred connects its three million members to over 400 brick-and-mortar and online gaming institutions.


Pavilion Payments is also committed to meaningful engagement with its members. Pavilion Payments regularly communicates with 1.3 million VIP Preferred members and receives about 50% engagement. Along with this general outreach, Pavilion Payments offers additional value for VIP Preferred members with the Member Rewards Center. The Member Rewards Center is a digital nurturing and engagement program designed to create an added benefit for VIP Preferred members. The Member Rewards Center combines email communication and an interactive online experience, allowing members to access VIP Preferred information and determine where they can use their accounts. Members can also “Invite-a-Friend” to sign up for VIP Preferred for bonus rewards.


VIP Preferred enables the entire cashless gaming experience. The ability to access funds quickly and effortlessly defines the cashless payments experience. Pavilion Payments is leading the way in cashless gaming and represents the method favored by patrons. Casino patrons prefer using Pavilion Payments’ cashless solutions, whether online or in person.


Click here to learn more about how Pavilion Payments’ suite of solutions creates a modern, enjoyable payments experience for patrons.