LAS VEGAS – July 19, 2021 - Since the 2019 NIGA Conference, Global Payments Gaming Solutions has accelerated its digital and cashless gaming solutions footprint, bringing the industry’s most cutting-edge, innovative solutions to market to help operators looking to meet the cashless demand spurred by the impact of the COVID-19 pandemic.
Most recently, Global Payments Gaming Solutions launched VIP Mobility™, the industry’s first mobile solution enabling true cashless casino gaming. VIP Mobility is unique within the industry in that it is seamless from funding through cash-out. VIP Mobility is built on the decades-old, industry standard for check cashing, Global Payments’ VIP Preferred® e-check network. Leveraging the convenience, flexibility, and ease of VIP Preferred, plus functions like eCheck and Choice 4™ deferred settlement, the app allows patrons to transfer funds directly from their VIP Preferred balance to their game. The VIP Preferred e-check network is available across more than 500 land-based and online gaming establishments, enabling patrons to effortlessly access funds from their checking account without having to re-enroll.
With the most simple and intuitive interface available in today’s market, VIP Mobility operates within a casino’s existing technology structure and creates a more cost-effective, secure payment method within gaming floors. The solution allows all land-based and online partners to create a single account, while also identifying the guest and source of funds for all transactions to mitigate risks associated with AML exposure. VIP Mobility can be configured by jurisdiction, property, or player to assist responsible gaming regulations by employing timers, limits and self-exclusion parameters.
Additionally, Global Payments partnered with Engaged Nation earlier this year to help educate patrons on the benefits of VIP Mobility, VIP Preferred and VIP Financial Center. As Global Payments’ strategic digital marketing and communications partner, Engaged Nation designs, builds and manages programs for electronic messaging, including emails, player adoption, enrollment, internal training, and ongoing customer engagement. The Partner Assist program is direct-to-consumer, providing fun and educational campaigns to end users while enabling operators to drive more transactions at their properties and ultimately increase their revenue. The program is beneficial for casino operators and patrons alike, and is an offering that is unmatched in the cashless gaming industry.
“2020 was a transformational year for the industry and the world at large,” said Christopher Justice, president, Global Payments Gaming Solutions. “As we all have shifted to cashless payment channels for safety reasons, consumers and patrons alike have become accustomed to these tools and are signaling that they will continue to utilize them for the foreseeable future.”
Global Payments Gaming Solutions’ VIP Preferred continues to lead the gaming industry in electronic check cashing and funds availability. VIP Preferred is the only solution of its kind to provide the fastest and easiest way for patrons to access cash. With more than 3.5 million patrons currently using VIP Preferred, it is the premier way for patrons to enroll and game in a new, digital, innovative manner. Once enrolled, patrons simply need to present their ID to a casino cashier and obtain their cash. It is quick, easy and hassle-free.
