The gaming industry is growing in popularity. According to research by the American Gaming Association, "Nearly 7 in 10 (69%) Americans say gaming provides a positive benefit to the U.S. economy, and 63 percent agree that the industry provides high-quality jobs. At the local level, 69 percent say that the industry behaves responsibly in the communities where we operate. As a result, more than 50 percent of Americans now have a favorable view of the industry."
With this growing favorability in gaming, operators are revisiting their business and sales strategies to maximize revenue potential and profitability. A vital area of this is in contactless payments. Before the pandemic, contactless payment methods were considered an opportunity to meet consumers' evolving preferences rather than a necessity. However, the global health crisis fueled consumers' and patrons' want for safe, contactless payment methods as they returned to the casino floor – making cashless payment methods a requirement for gaming operators.
Pavilion Payments has engineered its solutions to be system agnostic to support operators. This means our solutions can interoperate with the infrastructure throughout the land-based or iGaming operation, allowing current systems to function as they do. We also offer operators VIP Preferred, the fastest and easiest way for patrons to access cash at over 400 gaming establishments. With more than 3 million patrons currently using VIP Preferred, it is the premier way for patrons to enroll and game in a new, digital, innovative way. Once registered, patrons must present their ID to a casino cashier and obtain their cash. It is quick, easy, and hassle-free.
Click here to learn more about VIP Preferred and how Pavilion Payments supports gaming operators, or visit our Resource Center.